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YouTube channel audit and growth diagnosis

A forensic breakdown of what's working on your channel, what's failing, and why. CTR, retention, titling, thumbnails, topic selection, and publishing cadence, laid out clearly with the fixes in priority order.

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What gets audited
01

Packaging

Titles and thumbnails, judged on click-through rate. The first thing that decides whether a video gets distribution.

02

Retention

Where viewers leave and why. Intros, structure, pacing, and the promise the video makes versus what it delivers.

03

Topic selection

What you're making versus what your audience and the algorithm actually reward.

04

Publishing cadence

How often you post, what mix of formats, and whether the schedule is helping or hurting.

05

Positioning

What the channel promises a new viewer, and whether every upload reinforces it.

06

Growth diagnosis

One ranked list of fixes. What to change first, what to change next, and what to stop doing.

Who it's for

Good content, flat growth

Strong videos that aren't getting distribution because of weak packaging. Fixable with the right system.

Creator-led brands scaling up

Creators moving from solo to team-based production who need systems, not just strategy.

Stuck at a subscriber ceiling

Channels at any stage that have plateaued, whether that's 1K or 500K, and need a new approach to break through.

Production without direction

Teams with budget and crew but no clear creative framework driving consistent, high-retention output.

How it works
01

Send a link to your channel

Add a note on where you're at and what you're trying to hit.

02

I review before we talk

I go through the channel before the call, so the call is about answers, not questions.

03

You get the audit

Findings plus a prioritized fix list your team can act on immediately.

04

Keep going if you want to

The audit is month one of the ongoing advisory if you want help executing.

Investment

$2,500 one-time

Delivered in 10 business days · credited toward month one of any retainer

Full written diagnosis: CTR, retention, titles, thumbnails, topics, cadence
The three changes to make first, in order
One 60-minute call to walk through it
Credited in full if you move to an advisory retainer within 60 days
Proof it works

400K→3M+

DavidAlvareeezy — 4 years as lead producer across hundreds of episodes

@DavidAlvareeezy@DavidAlvareeezy

200K→1M+

ArcadeCloud — full channel strategy and team buildout at Omnia Media

@ArcadeCloud@ArcadeCloud

2× revenue

Chef Ange — channel revenue doubled through packaging strategy in under 12 months

@ChefAnge@ChefAnge
Questions
What do you need from me to start?
A link to your channel and a short note on where you're at and what you're trying to hit. I'll take a look before we get on a call.
What size channel is this for?
Channels at any stage that have plateaued, from 1K to 500K+ subscribers. The diagnosis matters more than the size.
Is the audit included in the monthly advisory?
Yes. The ongoing advisory engagement includes a full channel audit in month one.
Do we need to meet in person?
No. Audits run over video call from anywhere in the world. I'm based in Sarasota, Florida, so in-person sessions are an option for creators in Florida.

Ready for the audit?

Send a note with a link to your channel and where you're at. I'll take a look before we get on a call.

matt@teamplayback.com